
By Jo Petroccia
What is resource management and how does it improve the performance of creative operations?
By Simon Toaldo
As the localization division at eg+ celebrates its fifteenth birthday, Simon Toaldo considers some of the key lessons that have been learned along the way.
By Richard Kirstein
Music catalogs containing older songs and recordings may have changed hands over the years. This can result in a more complex clearance process and refusal by licensors to provide proper license warranties and indemnities to licensee advertisers
By Richard Kirstein
The new second edition of Music Rights Without Fights guides marketing and marketing procurement through the complex web of music rights licensing, highlighting the key differences between US and UK/Europe practice.
The best path for producing content doesn’t necessarily come from the creative agency that developed the idea, according to Advertising Production Resources (APR). Is it time to break the traditional silos and models?
Advertising Production Resources (APR) sets out a perspective on bid management tools in the video production process