Leading diversity specialist teams with global media platform to increase revenue to minority publishers and connect brands to diverse audience in first of its kind deal.
By Stephen Broderick
In a post-pandemic world, Stephen Broderick outlines COVID’s effect on the marketing and advertising sector and the key issues which both industries now need to focus on.
Cliff Campeau, Principal at Advertising Audit & Risk Management (AARM), on the state of media management and how clients have adapted in the past 18 months.
By Cliff Campeau
Discussing how media agencies will distinguish themselves, and their client offerings, to protect their share of the media services market moving forward.
Producers & Procurers iQ listened in on Tom Denford and David Indo’s recent MediaSnack Live webinar, which highlighted the recent ANA findings on how media KPIs can be done better.
By Leah Montebello
The Challenge of Attention report: Ebiquity brings attention economics into advertising.
Reports and Guides