By Maddy Smith
We look at Bannerflow/Digiday’s 2022 The State of In-House report, with comments and case studies from Arla Foods and HSBC International to ComeOn Group, Media.Monks and The Observatory International.
By Leah Montebello
Emma Sexton on founding the IHA’s ‘Inside Out Awards’, to gaining B Corp status for her self-made Hands Down Agency.
We Are Amnet’s 2022 report, “The State of the Industry: Producing Creative Content Now and in The Future” pulls together a number of recent surveys to analyse growth trends and operational pressures facing IHAs in 2022.
By Stephan Argent
Outlining the top considerations when setting up an in-house agency for your business.
By Annette Frem & Derek Whitehead
Establishing in-house creative departments is at an all-time high. It comes with the promise of a steady stream of campaigns and content, work efficiency and cost control. A no-brainer, surely? So why is it so much easier to imagine than to actually do?
Subject Matter Expert