Challenging Everything: APR 2021 Content Creation Trends & Predictions: Part 1 

This week, Producers & Procurers iQ will focus on the first three trends, followed by a detailed analysis of the remaining four trends in part 2.

Challenging Everything: APR 2021 Content Creation Trends & Predictions: Part 2

This week, Producers & Procurers iQ will focus on the last four trends,which follows our detailed analysis of the first three trends in part 1

Research shows how Covid fast-tracked In-House Agency growth

Cella reports how In-House Agencies’ ability to adapt digitally and react remotely has set the tone for ongoing success.

Maryl Adler explains how Procurement can drive innovation through partnership

By Maryl Adler

A recent report ‘Striking the Balance – Uncover Value Beyond Cost Savings’ discusses how procurement can innovate and build strategic value through shared partnerships with their vendors and service partners

 

Video Production: A marketer’s guide to Briefing, Budgeting, Transparency and Sustainability

By Darren Khan

If you’re planning on producing a video in-house, without an agency and with a budget of between £10k and £100k, here are some useful tips.

 

Subject Matter Expert