Who's Hiring?

Logitech: Procurement Category Manager in Cork, Ireland

Who's Hiring?

Publicis Groupe: Creative Operations Manager in Raffles Place, Singapore

Who's Hiring?

Samsung: Procurement Category Manager in Chertsey, UK

Who's Hiring?

Hogarth Worldwide: Account Manager in London, UK

Ethics & Ecology

A global guide to 30 DE&I organisations, certifications and supplier databases for advertising and marketing

By Maddy Smith

From minority-owned agencies and ethical advertising to diverse suppliers, view our comprehensive review of active DE&I organisations and movements across the globe.

Reports & Guides

WFA makes Global Marketing Procurement 2020 and Beyond report available to download

The WFA has made the Global Marketing Procurement: 2020 and Beyond report available for all. We list ten highlights from the research and a link to download the full 54 page report.

Creative Production

Performance Production: Scaling content for marketing globally

Locaria new Performance Production paper examines how the world is changing for content production and how clients need to keep up with it.

Ethics & Ecology

How to Make Marketing Supplier Diversity Meaningful

R3’s new report addresses how teams can improve their marketing supplier programs in a comprehensive way.

10 Strategic and operational principles for agency selection
Marketing Procurement

10 Strategic and operational principles for agency selection

Agency Selection: The Art and Science of selecting the right agency partner
Marketing Procurement

Agency Selection: The Art and Science of selecting the right agency partner

Golden Ratios: The end of the 80/20 rule in planning marketing investment
Marketing Procurement

Golden Ratios: The end of the 80/20 rule in planning marketing investment

Procurement: Marketing’s first line of defence
Marketing Procurement

Procurement: Marketing’s first line of defence

Video Production: A marketer’s guide to Briefing, Budgeting, Transparency and Sustainability
Creative Production

Video Production: A marketer’s guide to Briefing, Budgeting, Transparency and Sustainability

By Darren Khan

If you’re planning on producing a video in-house, without an agency and with a budget of between £10k and £100k, here are some useful tips.

 

Maryl Adler
Marketing Procurement

Maryl Adler explains how Procurement can drive innovation through partnership

Subject Matter Expert

18 Influencer platforms that will help you manage your campaigns

Subject Matter Expert

11 Video crowdsourcing platforms to help boost authenticity for your brand

Are online marketplaces right for printing and marketing services?
Marketing Procurement

Are online marketplaces right for printing and marketing services?

Procurement has room to improve on gender diversity
Marketing Procurement

Procurement has room to improve on gender diversity

Research showsTV and Radio perform significantly better for brand building campaigns in the UK

Research showsTV and Radio perform significantly better for brand building campaigns in the UK

Global Agency Relations Management – Acceleration of Change

Global Agency Relations Management – Acceleration of Change

Ebiquity report details best practice guidelines to help advertisers succeed in the art and science of agency selection.

Seeing the forest from the trees: Maximising the value of media. Special Report

In-housing and the changing marketing landscape

In-housing and the changing marketing landscape: a dive into Media Sense’s 2020 and Beyond report

The evolving role of procurement in agency remuneration

The evolving role of procurement in agency remuneration

In-House Agencies Rise to the COVID-19 Challenge
In-House

In-House Agencies Rise to the COVID-19 Challenge

ANA Survey: In-House teams playing a key role in getting work done
In-House

ANA Survey: In-House teams playing a key role in getting work done

Lack of existing talent hindering the impact of in-housing for a fifth of the marketing teams
In-House

Lack of existing talent hindering the impact of in-housing for a fifth of the marketing teams

Subject Matter Expert